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For the youngest outdoors enthusiasts who canāt wait to get on the trail the RockIt youth backpack offers a rugged bag for them to carry daily. This trail inspired school pack will have them feeling like a mountaineer every time they step out the door for a trek to the bus stop. Built with 600 denier fabric, we know that the little tykes that will grow up to take on first ascents will put some wear and tear on their pack. This backpack can handle the beating.A beloved tradition for more than 25 years, the 2016 Holiday Barbie doll rings in the wonder of the holidays and all the joyous festivities
Doll is dressed in a beautiful red ombre sparkle skirt with detailed bodice and bracelet
Holiday Barbie doll has the perfect glamorous look that will shine bright all season long
Specially designed packaging is ideal for gift-giving and sure to make 2016 Holiday Barbie a treasured keepsake for years to come
For ages 6 and over
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Barbieās boyfriend Ken gets a makeover: Man buns and new skin tones. Itās taken decades, but Barbieās boyfriend Ken is now getting a well-deserved transformation. Tuesday, Mattel announced 15 new looks for Ken, including three body types: slim, broad and original. Source: https://www.usatoday.com/story/money/2017/06/20/barbie-boyfriend-ken-doll-mattel-conrows/412063001/
Mattel purchased Fisher-Price, Inc. in 1993, Tyco Toys, Inc. (owners of the Matchbox and Dinky Toys brands) in 1997, and Pleasant Company (maker of the American Girl brand) in 1998. Mattel purchased The Learning Company in 1999 for $3.5 billion, but sold it in 2000 at a loss. Source: https://en.wikipedia.org/wiki/Mattel
Barbie film series, which initially revolved around Barbie being reimagined a princess and eventually expanded into various worlds of fashion and fantasy. A primary benefit of this strategy revolved around marketing, as Mattel could sell dolls specific to each film separately from the DVDs and merchandise related to props, costumes, and sets from the films. Tim Kilpin, the senior vice-president for girls marketing at Mattel, stated that āWhat you see now are several different Barbie worlds anchored by content and storytelling. A girl can understand what role Barbie is playing, what the other characters are doing, and how they interrelate. Thatās a much richer level of story that leads to a richer level of play.ā The strategy worked: US Barbie sales, led by the princess line, āincreased by two percent in 2006, saving Mattelās bottom line at a time when its worldwide share of the toy market was declining.ā Within the films, Mattel includes performances by well-known companies and orchestras, such as the London Symphony Orchestra, the Czech Philharmonic and the New York City Ballet. These associations could have been included as an enrichment strategy on behalf of Mattelās marketing team, to help the films be seen as educational. Source
Official Website: http://play.barbie.com/en-us
IMDB: https://www.imdb.com/list/ls033255925/
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Parents are shopping for these famous toys and gifts at Amazon since last five days. Find more Star Wars action figure toys from Amazon. Hasbro is a toy company that purchased the Kenner company in the early 1990s. It currently holds the master license from Lucasfilm Ltd. to produce all Star Wars-branded toys. Hasbro manufactures action figures and a number of other Star Wars-branded toys, including Galactic Heroes, Star Wars Transformers, and the Titanium Series ā SOURCE. The Kenner toy company produced a line of Star Wars action figures based on characters in the original Star Wars movie trilogy. Over 100 unique action figures were produced and sold from 1978 to 1985, during which time over 300 million Star Wars action figures were sold ā SOURCE.
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