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Ken is a fashion doll introduced by Mattel in 1961 as the fictional counterpart of Barbie, who was introduced two years earlier. Similar to his female counterpart, Ken has a fashionable line of clothing and accessories. Source: https://en.wikipedia.org/wiki/Ken_(doll)
Today, an original Barbie from 1959 is worth thousands ā a far cry from its original $3 price tag. The highest auctioned price of the original 1959 Barbie doll, in mint condition, was $27,450. Source: https://mashable.com/2014/03/09/most-expensive-barbies/
Midge Hadley is a fictional doll character in the Barbie line of toys by Mattel that was first released in 1963. Midge was created, along with Skipper, to counteract criticism that claimed Barbie was a sex symbol. She was marketed as Barbieās best friend. Source: https://en.wikipedia.org/wiki/Midge_(Barbie)
The most expensive Barbie in existence was designed by Australian jeweler Stefano Canturi. Dripping in a bevy of white and pink diamonds, the doll was sold in an auction for a whopping $302,500. Source: https://mashable.com/2014/03/09/most-expensive-barbies/
Barbie film series, which initially revolved around Barbie being reimagined a princess and eventually expanded into various worlds of fashion and fantasy. A primary benefit of this strategy revolved around marketing, as Mattel could sell dolls specific to each film separately from the DVDs and merchandise related to props, costumes, and sets from the films. Tim Kilpin, the senior vice-president for girls marketing at Mattel, stated that āWhat you see now are several different Barbie worlds anchored by content and storytelling. A girl can understand what role Barbie is playing, what the other characters are doing, and how they interrelate. Thatās a much richer level of story that leads to a richer level of play.ā The strategy worked: US Barbie sales, led by the princess line, āincreased by two percent in 2006, saving Mattelās bottom line at a time when its worldwide share of the toy market was declining.ā Within the films, Mattel includes performances by well-known companies and orchestras, such as the London Symphony Orchestra, the Czech Philharmonic and the New York City Ballet. These associations could have been included as an enrichment strategy on behalf of Mattelās marketing team, to help the films be seen as educational. More Detailsā¦.
Official Website: http://play.barbie.com/en-us
IMDB: https://www.imdb.com/list/ls033255925/
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